Overview

ABOUT US

The Centre for Entrepreneur Development and Research (CEDAR) is a wholly-owned subsidiary of SME Bank. Established in 2013 to complement the developmental role of SME Bank, CEDAR aspires to be a centre of excellence for entrepreneur development and transformation. Its mission is to continuously develop the capability of entrepreneurs to sustain their growth in support of the national economic agenda.

Today, SME Bank stands out as the only Malaysian development financial institution with a subsidiary like CEDAR. Applying concept of business coaching and engagement, the centre conducts research-based coaching, function-based facilitation and entrepreneur-focused mentoring. Programmes undertaken by CEDAR are unique, with an identity that defined the Group’s slogan of ‘beyond financing’ that is championed by the Bank.

OUR VISION

To be the Centre of Excellence for Entrepreneur Development and Transformation

OUR MISSION

To continuously develop the capability of entrepreneurs towards sustaining their business growth in support of the National Economic Agenda

OUR VALUES TO ENTREPRENEURS

Experienced Business Coaches to handhold entrepreneurs

Provide knowledge important to enhance entrepreneurial competencies

Delivery methodology through guided tutorial and bespoke coaching

Practical and industrial-based programme content easily understood by entrepreneurs

STRATEGIC PARTNERSHIP

Our strength and experiences in entrepreneur development and research have attracted various government agencies, government-linked companies as well as a large number of private corporations and non-profit organisations involved in SME development to foster strategic collaboration with CEDAR.